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A Quick Overview
 
 
     Creative Consumer Research (CCR), established in 1976, has extensive experience in virtually every type of marketing research. CCR is a Texas-based marketing research company with offices in Houston, San Antonio, and Phoenix.
     Staffed by more than 60 full-time market research professionals and over 400 interviewers, Creative Consumer Research has extensive experience in a wide range of industries. These include Health Care, Homebuilders, Financial Services, Retail, Food & Beverage, Entertainment, Oil & Gas, Communications, Travel, and Education.
     CCR's credibility and credentials are well established and respected throughout the marketing research industry. CCR completes over 1,500 marketing research projects annually, many of these for other marketing research companies.
     Whether it's developing new products and services, refining existing ones, or building new marketing and advertising campaigns, senior decision-makers across the United States routinely use CCR for insights into their markets.
     CCR offers its clients a full range of services in marketing research, including research design, data collection, data processing, analysis, and market segmentation. CCR has the capability to conduct all phases of primary market research including methodology development, interviewing (telephone, intercept, executive, door-to-door, focus groups, mail, web-based, and Spanish-language), data processing, analysis, and recommendations.
     CCR starts by clearly defining the scope and expectations for the project with the client. CCR also reviews secondary data and previous studies to avoid duplication of work.
     CCR maintains personal contact and communication with clients through frequent meetings, written progress reports, as well as reports and presentations. Frequent communication insures that the results of the research will be "on target" with the client's needs and expectations.
    CCR not only provides the answers to the research, it also tells the clients what the answers imply.
    CCR clients realize that there really is a difference. That's why so many clients have been with us for so long. CCR prides itself on service and providing decision-makers across America with the right information at the right time.